PZ Cussons, makers of Cussons Baby, is back with its flagship family competition! The brand has announced the kick-off of the exciting fifth edition of the Cussons Baby Moments competition. This year’s edition promises a lot more excitement as Cussons Baby Moments is set to mark its 5th anniversary in grand style.
As a way of reinforcing its brand promise of ‘Growing Together Naturally’, which is in the emotional confidence that comes from using its trusted baby brand, the Cussons Baby Moments (CBM) competition was launched 4 years ago in Nigeria. It has remained consistent year on year, crowning beautiful babies as ‘Baby of the Year’ and rewarding families from thousands of entries, via a system of online voting and judges. Last year’s edition (CBM4) was its’ most successful yet, with over 2,700 babies entered into the competition.
Participants of this year’s anniversary edition of the competition are guaranteed to enjoy a lot more rewards as the brand has promised up to N5million worth of prizes to be won.
To enter into the competition as is the norm, interested participants are required to;
Buy any Cussons Baby product
Take a picture of your baby with the Cussons Baby product
Click here to fill in the required details and upload the picture of your baby, and then get loved ones to vote for your baby’s picture once entry is successful and voting begins.
*Competition is only open to babies within the ages of 0 – 24 months and entry closes on the 23rd of February 2017.
To celebrate its 5th anniversary, there will be regional photoshoots/family fun days in the following cities:
Lagos – Ikeja City Mall, was massive fun! Check out the photos below.
Port Harcourt – PH Mall, Saturday 3rd of February 2018
Abuja – Jabi Lake mall, Saturday 17th February 2018,
Families will have the opportunity to interact with the brand directly, take family pictures, take pictures of their baby and get assistance on entering the competition.
Families registering their babies at these venues will also be invited to participate in a special CBM5 Family Challenge, which consists of a series of activities with points allotted. There should be a minimum of three family members to make that family eligible to participate in the Family Challenge.
Winners for the regions will be rewarded at the end of the day at each location. In addition, scores allotted across regions will be pooled and the emerging National winner will be invited to the Baby of the Year Grand Finale to be celebrated and rewarded.
Cussons Baby, an international brand, is one of the strongest brands in the baby toiletries category in Africa. Cussons Baby has been in existence on the African market for more than four decades providing solutions for mothers and the skin care needs of their babies.
To join the conversation, kindly follow @cussonsbabyng, or use the hashtag #CBM5, on Facebook, Instagram and Twitter.